Website Essentials in 2025: Speed, Accessibility, and Trust
In 2025, your website must be fast, accessible, and trustworthy. Here’s what matters most.
1) Core Web Vitals: sub-1.5s LCP and smooth interactivity to keep users (and Google) happy.
2) Accessibility first: proper contrast, keyboard navigation, focus states, and alt text so everyone can use your site.
3) Structured content: clear headings, internal linking, and schema markup so search engines understand your pages.
4) Security & trust: HTTPS, transparent policies, real reviews, and visible contact details to increase conversions.
5) Conversion UX: strong CTAs, short forms, and simple booking/checkout flows that remove friction.
Quick checklist:
• Compress images (WebP/AVIF) and lazy-load media
• Use semantic HTML and minimal JS/CSS
• Add Local Business schema + OG/Twitter tags
• Set up analytics, goals, and event tracking
• Test on mobile and slow networks